Calendar sync for businesses

Your events.
On their calendars.

TheyCal is calendar sync for businesses whose customers come back. Customers follow you once. Every event you post, and every change you make, appears in their Google, Outlook or Apple calendar. No app to install, nothing to open.

The demo takes a minute: pick a business like yours, connect your calendar, then change its events from your phone and watch your calendar keep up.

A short film showing how TheyCal works. Its captions are listed below it.
  1. You email customers about an event.
  2. It sinks in their inbox, unopened.
  3. Instead, they scan your code once.
  4. And follow you with Google, Microsoft or Apple Calendar.
  5. Your events appear in the calendar they already use.
  6. No app to install. Nothing to open.
  7. Post an event once.
  8. It lands on every follower's phone.
  9. Move it, and every copy moves with it.
  10. One tap on your link opens your booking page.
  11. They book on your site. You see the click.
  12. See who follows, who clicked, and on what device.
  13. See which events get the clicks.
  14. Follow once. Stay in sync for good.

How it works

Follow once. Stay in sync for good.

  1. 1

    Share your link

    On your website, a counter card, a QR code or an email. Customers tap Follow and connect Google or Outlook, or add a calendar link to Apple Calendar.

    theycal.com/join/your-business

  2. 2

    Post events, or let them post themselves

    Add one by hand, bring in your website's calendar or a team's schedule, or set reminders that run on their own, like each car's next service.

  3. 3

    Changes follow

    Move it, rename it, cancel it. Everyone's copy updates, and cancelled events come off their calendars. Nobody has to read an email about it.

    Sat 8:00 AM Sat 10:30 AM · rain delay

Trust

Your customers stay in control

A calendar is personal. Following is something people choose, and undoing it is just as easy.

They choose to follow
Nothing reaches anyone's calendar until they follow you from your join page or invitation.
They choose what they get
Split your events into channels, like golf or service specials. Followers switch off what they don't want.
TheyCal only touches its own events
It adds and updates events from the businesses someone follows, and leaves the rest of their calendar alone.
Unfollow any time
Their upcoming events from you come off their calendar. They can also pause everything and resume later.
Apple Calendar without signing in
Apple Calendar and other apps subscribe to a private link instead, and check it for changes about every hour.
Your list, your customers
Bring them in from a spreadsheet. People who aren't following yet get an invitation, not a surprise.
Joseph Travaglio
“The biggest challenge with managing the master calendar and the hundreds of events is communicating changes in a timely manner with the membership. This new innovative program brings your event programming to the next level.”
Joseph Travaglio, CCM · Country club general manager

Questions

The short answers

What is TheyCal?

Calendar sync for businesses whose customers come back, like dealerships, country clubs, venues, bands and shops. Customers follow a business once, and its events land in the calendar they already use, with every later change.

Do my customers need an app?

No. Events go straight into the calendar they already use. Following takes a sign-in with Google or Microsoft, or a tap to subscribe in Apple Calendar.

Which calendars work?

Google Calendar and Outlook (including Microsoft 365) update directly. Apple Calendar and other apps use a calendar link, which they check about every hour.

Can I bring my existing customers?

Yes. Upload a spreadsheet: people already following get their details updated, and everyone else gets an invitation from you.

What happens when I change an event?

Their copy changes too: time, place, description, or a cancellation, which takes it off their calendar.

What does it cost?

Every plan starts with a 30-day free trial, no credit card needed. See pricing for the details.

See it land in your own calendar.

Try the demo in a minute, or start your 30-day free trial. No credit card.

Pricing