Never Let Fans Miss a Show.
Boost Repeat Attendance by 47%

TheyCal puts your shows directly on fans' calendars. No more "I didn't know they were in town."
Just packed houses and loyal audiences.

87% of adults check calendars daily Email open rates: 18% Unsold ticket = $0 forever

Empty Seats = Lost Revenue Forever

First-time attendees who enjoyed a show are 4× more likely to return when events are on their calendar.

62% of fans say they've missed shows because they "didn't know about it in time."

Every unsold seat loses $85 in tickets + $32 in concessions—revenue you never get back.

Venue Manager

When shows compete with Netflix on the couch, being on their calendar is the difference between a sale and an empty seat.

Lisa Rodriguez

The Fillmore, San Francisco

Every show, presale, and special event on their calendar. They see it. They buy it. You sell out.

Revenue Impact Calculator

See your potential revenue from improved attendance

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Box Office Impact

Additional Tickets/Show +47
Annual Ticket Revenue $282,000
ROI vs TheyCal fee 23×

Concessions & Merchandise

Additional Attendees/Year 5,640
Concession Revenue $180,480
Repeat Customer Value $94,000

Total Annual Impact

Total New Revenue $556,480

Better than Bandsintown

No app needed. Works with every calendar your fans already use.

100% visibility

Shows appear next to work meetings and family events—impossible to miss.

Include ticket links

Every calendar event can link directly to your box office.

Announce presales

Drop presale announcements right on calendars. Beat the scalpers.

Ready to Fill Every Seat?

Start your free trial. See attendance jump within weeks.